business niche

Discover Your Unique Brilliance and Leverage it to Make Money

What’s Your Expertise? I have always believed that every person is born with a unique brilliance. An ability or talent that is unique to only you. Some people (like actress Meryl Streep or musician Sheryl Crow, for example) know it at an early age and for others it takes a lifetime to discover. It really […]

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Keepin’ It Real – Blessing or Curse?

I’m coming clean. I’m being honest. My mentor Mari Smith calls it being “radically transparent” – meaning being who you are authentically without holding back. I’ve been afraid to share my true self for fear of being labeled sick, or weak. Some of you know I’ve had fibromyalgia for almost 13 years. It’s not one

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Notes on Developing a Niche

Defining your niche is a challenge for most business owners, primarily because their niche is too broad. Your niche cannot be just anyone with a checkbook. It has to be very specific so that your potential clients know that you serve them and you are the expert at solving their unique, specific problems.
Your niche is […]

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