social networking

4 Biggest Mistakes Keeping You From Monetizing Your Connections on LinkedIn

I’ve had a LinkedIn account for years, but I never really used it much for building business or finding leads. I spent a lot of time and money on Facebook – creating a business page, trying to get people to like my page or spending money on Facebook ads, all to mediocre results. Why? Now […]

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10 Reasons to Re-Commit to Social Media Marketing This Year

From BizSugar.com- January 2011 We can think of at least 10 reasons to recommit your efforts to small business social media in the coming year… More engagement. Every small business owner understands the importance of word-of-mouth for business. The best way to get people talking about your business is to start talking with people and

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5 Reasons Why You Need a Business Blog

Clients often ask me exactly why in the world they need a blog. The blog is the fundamental building block for all of your social media content. Building relationships with people through social networks is primarily done by sharing content: educational information, topics, information that’s relevant to your target audience. The blog is the hub

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Why Having a Website Isn’t Enough Anymore

It’s no secret that social media has changed everything. Your customers and clients use it for just about everything. Check out these stats: • There are over 600,000 users on Facebook • 55 million people “Like” Facebook pages every day • 97% of all consumers now use the Internet when researching products or services in

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6 Reasons Hiring a Social Media Manager Can Explode Your Business

Face it, as a busy entrepreneur you either don’t have the time or the skill to keep up with all the changes in social media and use it to market your business effectively. As social media marketing continues to explode, so does the need for social media assistants and social media managers. Here are six

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I Have a Fan Page, Now What?

By now, most every business owner has heard about or already has a fan page on Facebook, but are you really using it the way it was intended – to maximize your visibility?
The fan page is the only feature inside Facebook that is fully indexed by Google. Every piece of content; your status updates, your info […]

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