social media marketing

Why Social Media Is Important to Your Business

A couple of statistics are keys to understanding why online social media marketing is critical for your business: 78% of consumers trust peer recommendations Only 14% trust ads There are nearly 1 billion users on Facebook and Twitter – you can be pretty sure YOUR ideal clients are there! If you establish yourself in the […]

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Why Having a Website Isn’t Enough Anymore

It’s no secret that social media has changed everything. Your customers and clients use it for just about everything. Check out these stats: • There are over 600,000 users on Facebook • 55 million people “Like” Facebook pages every day • 97% of all consumers now use the Internet when researching products or services in

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6 Reasons Hiring a Social Media Manager Can Explode Your Business

Face it, as a busy entrepreneur you either don’t have the time or the skill to keep up with all the changes in social media and use it to market your business effectively. As social media marketing continues to explode, so does the need for social media assistants and social media managers. Here are six

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What Having My Wisdom Teeth Out Taught Me About Business

Wisdom Teeth – Ouch!

About a week ago, I had the rather unpleasant experience of having oral surgery to have my top two wisdom teeth extracted. Ouch is right! It’s definitely not something I’d recommend if you can avoid it, but it was one of those things I had to get done.
Although I thought I would […]

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3 Essential Marketing Tactics for a Successful 2011

1. Social Networking
The time has come when all businesses need to add social networking and social media to their marketing mix. It’s both inexpensive and highly effective, if you do it correctly. Just in terms of reach (the number of people exposed to your message) the numbers are staggering – Facebook now has 500+ million […]

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It’s Not About Who You Know

Smart Entrepreneurs Understand Success Is Not About Who You Know, It’s About Who Knows YOU.
 

Do enough of your potential clients know who you are and what you do?

Are you struggling to get qualified leads and prospects?

Do you worry about how you’ll pay your bills until the next client?

Are you confused and frustrated by the results (or […]

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10 Tips for Tapping Into the Power of Facebook Pages

By now, you’ve probably heard of or have your own business Page on Facebook. What you might not know is how to maximize the power of your Page and how to get people to visit or ”like” your page. Here are a couple of quick tips to get you started to turn your Page into a vibrant, lively community which […]

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7 Cool Social Media Tools from My Weekend with Mari Smith

I just got back from San Diego where I attended Mari Smith’s Social Media Mastery Immersion weekend. It was amazing! Mari is just as delightful in person as she is virtually. Besides having a great time and meeting lots of new peeps from all over the world (from the UK, Sweden and Australia!).
I was very […]

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